AOP LUCE, Italian fruit coop – Case History

AOP LUCE, Italian fruit coop – Case History

During this month we had the pleasure of interviewing Mr. Giacomo Galdiero, Aop Luce cooperative’s CEO, who told us the story of his organization with whom we have been collaborating for many years.

Giotto S.c.a.p.a. is a Producers Organization founded in 1999 and located in Sessa Aurunca, in Caserta area – near Naples, in the coastal area on the border between Lazio and Campania regions, particularly suited to fruit growing thanks to a volcanic soil rich in minerals and nutrients and an ideal micro-climate because nearby at the sea and protected from the mountains.

aop luce

Initially, the consortium was founded only by 11 fruit producers who were deeply convinced that associationism was the engine for the economic and patrimonial development of the individual farms and to reach a productive mass that would allow the organized large-scale distribution to be served in a structured way. Large-scale distribution is an alternative to traditional retail and therefore to traditional markets and wholesalers.

Giotto, meanwhile, has grown a lot, aggregating more and more farmers mainly from Campania area. Today it has about 50 members, mainly specialized in the production of peaches and nectarines, apricots, apples, plums, Mela Annurca Campana I.G.P., strawberries and khaki.

aop luce

The desire to offer Italian customers a more complete service and a more articulated and integrated basket of products, led Giotto, in 2015 to the establishment of a company with another Producers Organization, La Flacca, located in the Fondi – Sperlonga area, that is specialized in the production and packaging of vegetables.

This is how Aop Luce is born, a specialized cooperative in production, packaging and marketing of fruit and vegetables on the national and international markets, which employs almost 250 people in the two factories, without considering all the manpower engaged in the countryside and the other numerous members.

“We met Valente at the Interpoma fair in Bolzano in 2006″, says Giacomo Galdiero, who continues “at that time we needed new investments in our orchards and we were looking for a reliable supplier in line with our high quality and technological standards. We immediately understood that Valente could be our ideal partner, and since then we have turned to this leading company on the market whenever we or our partners have required supplies of prestressed concrete piles, anti-hail and anti-sun covering systems.”

Mr. Galdiero tells us that in these years Aop Luce has realized with Valente anti-hail and anti-sun covering systems for several tens of hectares of peach orchards, apple orchards and apricots.

aop luce

Indeed, the shading nets play a fundamental role in the processing of one of our most typical products, the Annurca Campana P.G.I. Apple: a unique apple of its kind, as this fruit does not ripen on the tree and then simply collected like all the other fruits. The Annurca Apple, following a tradition handed down from the time of the Ancient Romans, is matured lying on patches of ground covered with straw called “apple fields” and turned from time to time by hand to encourage a smooth reddening. Thanks to this particular production process, Annurca Apple acquires a pleasantly acidulous taste and typical aromas that make it precious and unique. In this process of redness, the anti-sun net is essential as it protects the apples from sunburn and allows a uniform and gradual maturation.

aop luce

Aop Luce is a beautiful example of a 360-degree cooperative specialized in fruit and vegetable products not only nationally but also internationally and we wish a continuous collaboration.